Redesign of the benefits marketplace for customers that earn more than BRL 1 million
Unity is the community of Eduzz members for producers who have earned over R$1 million. The marketplace is where producers exchange points for services and discounts.
With the growth of the community and the range of benefits offered within the platform, it was necessary to redesign it to make it more intuitive and allow users to buy additional points in a more practical way.
My Role
- Desk research
- Information architecture
- Prototyping and project coordination
Results
25% increase in point usage and 9% increase in point purchase
Prototype
